Work with us to deliver integrated inbound campaigns that generate new leads, convert existing ones, and turn customers into advocates – to maximise your return on marketing investment.
Work with a team that brings together the very best of both our strategic marketers and our technical experts. We can help you adopt best in breed automation and inbound strategies to level up your marketing results
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Digital Transformation Maturity Model
So you always know what’s next on your journey.
Our maturity model is based on over 450 key digital capability metrics. It gives you a clear roadmap for the next logical step in your journey through the age of automation.
Our Methodology & What We’ll Need From You
Discover
The Discover phase begins by validating objectives and scope based on what's been sold. We review all presales work and client-supplied materials. This includes confirming the marketing brief, style guides, specific objectives, and any existing marketing collateral that needs to be migrated.
What we'll need from you
Share target personas, audience segmentation, and lists.
Provide past campaign benchmarks and marketing objectives.
Make stakeholders available for discovery workshops.
Design
In the Design phase for Marketing & Automation, we translate Discovery insights into a detailed strategic and creative plan. This encompasses campaign creative development, CRM design elements specific to marketing, asset design, content design, and detailed campaign migration registers. The result is a comprehensive and validated design ready for implementation.
What we'll need from you
Supply creative, copy, and offers for nurture flows and campaigns.
Validate automation journey designs and personalisation logic.
Approve campaign and workflow specifications.
Develop
During the Develop phase for Marketing & Automation, our team builds and configures your marketing assets within HubSpot. This involves creating campaigns, marketing emails, social posts, automations, workflows, reports, and landing pages. We conduct thorough internal testing to ensure all elements function seamlessly and align with your marketing strategy.
What we'll need from you
Provide access to required tools (ads, email, social, etc.).
Confirm mappings between CRM data and marketing systems.
Support internal reviews of automation builds.
Deliver
The Deliver phase for Marketing & Automation is when your campaigns and automations go live. After your final review and User Acceptance Testing (UAT), we train your project champions on managing your new marketing initiatives. We then manage the go-live and provide initial coaching and optimisation to ensure maximum campaign effectiveness and seamless adoption.
What we'll need from you
Test and approve campaign workflows before launch.
Nominate Champions to receive training in campaign management.
Our Drive phase underpins the entire Marketing & Automation project, running concurrently to ensure seamless progress from start to finish. This continuous project management involves proactive scheduling, clear communication via weekly reports, and diligent risk and change management. We focus on removing blockers to ensure your project is delivered on time, on budget, to scope, and to the highest quality.
What we'll need from you
Assign a client-side owner to coordinate campaign inputs.
Approve changes or iterations during live testing.
Manage internal comms for campaign rollouts.
Get the Marketing Price Guide
Fill out the form to request our detailed price guide that outlines the different service tiers, inclusions and approximate costs you can expect for our most popular marketing services.
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